May 21, 2024

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Hotel Collection Throws Hat in the Ring (Sort Of) – Can a Candle Predict the Next President?

2 min read
Hotel Collection throws its hat in the ring (kind of) with "Presidential Candles"! These scented contenders predict the election outcome (maybe). Light a path to the White House (and support veterans) with every purchase.
Election 2024

Hotel Collection Throws Hat in the Ring (Sort Of) - Can a Candle Predict the Next President?

Forget the debates, folks! This election season, Hotel Collection is throwing a new twist into the race for the White House. The company known for its luxurious home fragrances and spa-worthy essentials is making a tongue-in-cheek bid for the presidency – with candles!

Yes, you read that right. Hotel Collection’s “Presidential Candles” are inspired by the two frontrunners (as of today, May 15th, 2024). They’re offering a “Finish the Job” candle, presumably for the incumbent, and a yet-to-be-named candle for the challenger.

Here’s the fun part: Hotel Collection is tracking sales of each candle to predict the outcome of the election. Their website features a live election map that shows which candidate’s fragrance is the frontrunner not just nationally, but state-by-state. Come Election Day (November 5th), they claim they’ll be able to predict the winner of both the popular vote and the electoral college – all based on burning desires (pun intended) for a particular scent.

Is it just a marketing stunt?

Probably. But hey, it’s a clever way to get people engaged in the election and support a good cause. For every candle sold, Hotel Collection donates $5 to the Wounded Warrior Project.

So, what do the candles smell like?

The “Finish the Job” candle is described as having a calming, invigorating scent with notes of white tea, ginger, and musk. Sounds like a morning at the spa for the Oval Office! We’ll have to wait and see what the challenger’s candle evokes.

More than a gimmick?

Whether the candle sales accurately predict the election remains to be seen. But one thing’s for sure: Hotel Collection’s campaign is sure to spark conversation (and maybe a few arguments) around the dinner table. After all, who doesn’t love a good political debate – especially one scented with luxury?


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